The Real Man Runway – Finding the Perfect Fit For Jacamo

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For example, if you have recently hit the gym, the chances are you will find it impossible to get your arms into the sleeves of the clothes and brands that you used to buy. A shirt or t-shirt may still fit you around the chest and waist, but if you cannot pull it over your new muscles, it is not much use to you.

If you have had a busy summer of stag dos, you are also likely to have problems finding clothes that fit. In all likelihood, you will find that your favourite brand of t-shirt now hangs awkwardly over your new beer belly.

As I said before, us guys come in all shapes, so it always surprises me that so many men’s clothes retailers still take the one-size fits all approach to men’s fashion. They typically offer one cut, which is designed to fit the mythical Mr Average. As a result, most of us are left going from shop to shop on a fruitless mission to find clothes that fit properly, as well as look good.

Thankfully, some retailers are finally seeing the light. Jacamo is one such brand; their range is huge and comes in an amazing array of sizes, and cuts. Their official size range is small to 5XL, with waist sizes of between 30 and 64 inches.

If you, are long in the body and short in the leg they still have you covered. Jacamo sells trousers, chinos and jeans in lengths of between 27 and 35 inches. This retailer’s boots and shoes are available in sizes 7 to 15, and 3 different widths.

They sell clothes that will fit practically every man, and are keen to spread the word about this fact. To help them to do this they are planning an innovative new advertising campaign.

Jacamo is currently looking for a ‘real’ man to become the face of its autumn/winter 2017 collection.

Unlike most other retailers, they are not necessarily looking for a tall man with perfect abs, and film star looks. Literally, any man can apply for the position. This is the case regardless of how tall, short, fat or thin they are. Applicants just need to be aged18 or over, and to be able to legally work in the UK to qualify for Jacamo’s Real Man Real Runway competition.

A representative of the company summed up the firm’s reasons for taking this innovative approach, by saying:

“Through this activity we will celebrate men of all shapes and sizes - exactly what Jacamo does. The search isn’t about finding someone who fits a particular model shape or look – our winner will be someone who represents the ‘real’ man who’s a natural in front of the camera and has a winning personality to boot.”

The competition closes at the end of October. As well as working with Jacamo to launch their autumn/winter 2017 collection, the winner will get a free introduction to Models 1, which is one of Europe’s premier modelling agencies.

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The Ultimate Fall Urban Style for Men (in 7 Tips)

Even though it may not feel like it yet in some parts of the country (with these high temperatures still making us feel summer is still here), fall has definitely begun. Sooner than we think, the temperatures will start dropping, days will become even shorter, and the evenings chillier. For almost all of us, fall also means leaving the relaxation and carelessness of vacation times behind, and getting into a more ‘back-in-business’ mood. Since we’re busybodies ourselves, we really don’t have a lot of space in our hearts for the end of summer nostalgia (a day or two of it are quite enough), and we’re really looking forward to all the great things yet to come with the beginning of fall.

Therefore, we’ve put together this fall style guide for men, suitable to most urban concerts, especially if you know you are prone to jump from one type of social context to another. A slightly classy urban style (a bit more casual than what is generally understood by ‘smart-casual’) is exactly what you need, and here’s how to pull it off effortlessly.


1. Get a couple of nice fall sweaters and wear them with shirts

Fall sweaters may be a bit of a cliché, but there’s a good reason for their popularity: they actually look great and are able to compliment almost any build and frame. You can be sure to never go wrong with your style if you choose V-neck light sweaters, worn with an underlying shirt (with a nice collar). Furthermore, the touch of class brought on by this combo will give you a free pass on the rest of your outfit (even the sportiest or ragged of jeans and trainers will do fine).


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2. Carry your gadgets and papers around in a classy functional bag

A high quality functional bag in which you can carry around the gadgets and everything else you may need has become a necessity. If you’re not a teenager anymore, then you can’t just keep dragging that old sports backpack around and still hope it can pass as a suitable bag. Our advice is to go for something urban and relaxed enough, but made of a quality material and neutral tones, like this vintage canvas messenger bag here. It works great with any type of activity and event you may partake in, and looks classy without seeming like you tried.


3. Wear tucked sleeves

Another favorite of everyone is wearing your sleeves slightly tucked up. This can make your basic office outfit suddenly be more relaxed and cool, and even bring a touch of rebelliousness to it. Few things can be more attractive on a guy than a shirt with tucked up sleeves, a pair of glasses or sunglasses (more on those below) and cup of coffee in their hand, moving on from one moment of the day to another.


4. Try new colors for your shoes

This fall, make yourself this style resolution: ‘I will try to experiment more with shoe colors’. This is especially necessary if all of your shoes have been black or brown since as long as you can remember far back. We’re not telling you to jump straight to a super-bold color like red or purple, but a little navy blue or dark forest green never hurt anyone. Plus, colored shoes can really make you seem more elegant by default, even if you’re not making any effort to match them to the usual clothes that you’re wearing next to the fancy-colored shoes.


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5. No need to leave the sunglasses behind yet

Summer may be gone, but your sunglasses don’t need to be gone as well. According to eye docs, the sun’s harmful UVA and UVB rays are still able to hurt your vision in any season of the year, so wearing them is encouraged and recommended. To that, we add that there are plenty of style reasons for it as well: a pair of well-chosen sunglasses can give almost anyone a sudden touch of sly and cool. Don’t deny it to yourself: just continue enjoying their careless and intriguing air. If you’re worried about appearing pretentious or unadjusted, just make sure you take them off whenever you get in an indoor place and all will be well.


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6. Consider a bow tie or a Fedora hat

With these two suggestions, we’re definitely entering the big boys’ league of fashion, so we perfectly understand if you’re a more casual type of guy and decide to continue being reluctant to them. But let us just say this: a bow tie is such a cute and elegant accessory that you will stand out in any party you may attend wearing one; and we mean ‘stand out’ in a good way. The same goes for a Fedora hat, especially if you also have a bit of a rugged grown-out beard; you will look super-classy and manly at the same time.


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7. An accessory or two can be your best friends

Besides the two more unusual accessories mentioned above (bow tie and hat), there are plenty of more common accessories you should consider, since they can seriously up your style without taking it out of casual territory. Think about a high-quality leather belt, for example, and even some vintage-style belt buckles. Also consider a cute and easily remarkable pendant necklace for men (we’re sure you already have a few favorites) worn over your casual urban outfits.

Image sources: 1, 2, 3, 4.

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Getting the Details Right: Small Style Hacks with Big Impact

The popular phrase “the devil is in the details” couldn’t be truer when it comes to men’s fashion and style. Details such as color, tailoring, cut, and fabric care are what set boys apart from men. If you want to present yourself as a confident, sophisticated man, you need to carefully choose the right type of style statements. Here are some small hacks that will make a big splash in the long run.

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1. The Proper Way to Wear Socks

Knowing how to wear a basic garment like socks is a perfect example of a small style hack that can have a major impact on your overall look. Purchasing designer socks from a retailer such as VK Nagrani that caters specifically to men of style and luxury guarantees that you’re making a good investment. Start by getting quality over quantity.

 Once you acquire a few good pairs of socks, then you need to know how to wear them. Ask Men warns against rolling or folding your socks, since this can ruin an entire look, especially if you’re wearing trousers that are more thinly cut. The site advises that by wearing socks fully pulled up, you’ll create a smooth silhouette. Bunched fabric or unsightly ridges under clothing detracts from your aesthetic, regardless of whether you’re wearing a designer ensemble or not. As long as you’re wearing a fine pair of fine socks like VK Nagrani men’s designer socks and donning them the correct way, you’re already on your way to not only being a man of taste, but knowing how to finesse the basics. Paying attention to details makes you stand out, even with small touches. 


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2. Choosing a Tie by the Rules

A tie is one of the strongest statement pieces out there. This is especially true since you’re wearing it front and center, it’s easily one of the most visible components of your look in terms of color and fabric, and they come in a huge variety of widths and lengths. However, knowing the basics of how to wear a tie can spell out the difference between looking like a naive man shopping for his first economy suit versus a stylish gentleman who knows what he’s doing with his fashion choices.


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According to Huffington Post, your tie should always be in proportion to your lapels, though 2 ½ inches is considered standard. They also advise that tie length should reach the belt buckle.

3. Testing the Fit of a Garment

It’s easy to see an attractive designer piece in the store and have it work in the fitting room. This also goes for online purchases based on rudimentary measurements. However, what really matters is how the garment is going to actually present in terms of functional fit. For example, Esquire points out that when you’re purchasing a new shirt, buttoning it up and seeing that it fits isn’t enough. A simple but effective hack is to try sitting down while wearing the shirt. This seems obvious, but you may be surprised how often this poses a problem for men who aren’t expecting it. A shirt can be tailored extremely well and be very high quality, but it still might be an ill fit as you go about your average daily routine. Therefore, testing is essential.


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4. Not All Practical Details Are Actually Practical

There’s a reason that pockets are frequently stitched shut on high end garments, and that’s because they were never meant to be used in the first place, according to The Idle Man. There may even be fabric inside the pocket that could ostensibly hold items, but that’s not what it’s there for, and will create an interruption in your overall look. This is an especially deadly faux pas when you’re wearing a designer suit or other luxe attire. Understand that pockets on designer clothing is there solely for aesthetic effect.

5. Basic Clothing Care

Whether you’re dealing with a pair of designer socks or a suit, following proper care instructions is a must. Not cleaning fabric properly can make or break your look, because wear and tear shows more than you may first realize. The devil truly is in the details when it comes to style, and it’s much harder for men to get away with cheap knock-offs than women. Due to the fact that almost all fine garments for men are carefully tailored and based on the quality of the fabric, you need to make sure that you dry clean your clothes when necessary.

It’s easy to follow trends and even the most basic of rules when it comes to personal style, but in order to really be a man of the world who’s confident in his own skin, you need to implement both basic knowledge as well as personal flair. This is where details come in. Always stick to quality garments, no matter how big or small, and know the rules before you break them.

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